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As you saw in the earlier news release today the Board has named outside Director David Lauer as Interim Lead Director. David has been a member of our Board since 2003 and shares the Nominating and Governance Committee. He is a CPA and former acting Chief Financial Officer of the Ohio State University Medical Center, the former President and Chief Operating Officer of Bank One, Columbus and the former Office Managing Partner of the Columbus office of Deloitte Touche. I plan to spend a few minutes today ugg outlet boots clearance talking about something that Gordon was very excited about, the company's long term future. But before we get into that Jos is ugg boots melbourne factory outlet
going to give you some color on our second quarter and first six months, Jos G. Ibarra
Thank you, Greg and good morning everyone. Our consolidated results were in line with the direction we provided during the last conference call. They reflect the impact of actions taken to strengthen our business in the long term and the outside influences of various challenges faced by nearly all suppliers this year at retail. We reported net sales of nearly $48 million for the second quarter reflecting nominal net sales decreases in both of our business segments. Gross profit dollars were flat but the gross profit as a percentage of net sales rose by about 30 basis points to just over 42%.
The decline in gross profit dollars reflected a nominal reduction in net sales. Our expanded gross profit uggs outlet dallas
percentage reflected improved segment customer and product mix that's primarily resulted from our uggs shoes outlet online
ongoing efforts to exit or better control underperforming areas of the business such as private label products in footwear and off price retailers in accessories.
SG expense for the quarter was down about 10% with savings partially offset by continued invest spending in support for our long term growth initiatives principally in the accessories segment. We reported slightly improved net earnings for the second quarter at just over $6 million or $0.53 per diluted share. For the six months, net sales were up from last year's level by about 6% at approximately $90 million. This shortfall primarily was a result of lower footwear sales in department stores, mass merchants and off price retailers. The decline was partially offset by improved business in growth channels including warehouse clubs, Internet and international.
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